It Started at the Farmers’ Market | The Juice Truck

Image Credit:

The Juice Truck was founded in 2011, by Zach Berman and Ryan Slater after they spent a year back-packing through Nepal and India. Zach and Ryan were feeling inspired by the mobile juice carts of India and the superfoods nourishing the locals. They returned home with an idea to launch Vancouver’s first cold-pressed juice company!  

The Juice Truck support local produce and organic farming practices as a way of extending their passion for healthy living. From their first Farmers Market stall, they have achieved phenomenal growth and success, and now have six locations in the Greater Vancouver area, including a cafe in Yaletown, as well as retail carts in Whole Foods. The Juice Truck also has thriving online shop and have expanded their product offering beyond juices (although their cleanses are still a firm favourite) to sell a wide range of healthy treats and goods, including granola bars, Banh Mi bowls and salads. They also sell popular brands such as Smart Sweets and Herbaland gummies and vitamins.